The Viñalesa Wine Group is a collection of Spanish wineries who have banded together to promote their products, become more competitive, and provide better quality and prices. Their wines are exported throughout Europe, Russia, and China.
VIÑALESA WINE GROUP is a group of Family Spanish Wineries representing winemakers from different wine regions in Spain: DOC RIOJA, DO LA MANCHA, DO BULLAS, DO NAVARRA, DO RIAS BAIXAS, DO RIBEIRO and DO RUEDA. All together our families cultivate and harvest grapes from more than 300 ha through out Spain. We focus on the quality of our wines and preservation of the traditional and unique spirit of the wines from each region.
The grapes are handled without the use of air after harvesting, due to contemporary technology, and the wines are fermented in stainless steel containers with temperature control. As a result, we are able to provide aromatic and easy-to-drink fresh wines to our customers!
Very recently, Viñalesa Wine Group has been recognized and awarded THREE GOLD Medal Award and TWO SILVER Medal Award by China Wines & Spirits Awards 2021 – Shangai Paper:
CONTIGO – Monastrell / DO BULLAS – 2018
Awarded Gold by Shanghai Paper
ANDIBLITE – Sauvignon Blanc / 2019
Awarded Gold by Shanghai Paper
MARQUES SOLANO – Tempranillo / Vino de la Tierra de Castilla – 2018
Awarded Gold by Shanghai Paper
ANDIBLITE – Tempranillo / 2017
Awarded Silver by Shanghai Paper
PAJARILLOS Crianza – Tempranillo / DO LA MANCHA – 2017
Awarded Silver by Shanghai Paper
Interview of Shanghai Paper to Ms. Ksenia Shishkina
Export Director of VIÑALESA WINE GROUP and Ms. Huizhi Li Asia Market Manager
Question 1: Do you already export to CHINA ? If yes, where ? If no, what type of importers & distributors are you looking for in CHINA ?
We already export to China for more than 8 years, but always looking to find new importers/distributors for our wines on exclusive basis for each trade mark. Chinese market is one of the most important markets to us, as we see growing interest that Chinese customers have for wine-culture and tradition. And because we just love going to China and spend time with our business-partners and friends with a glass of a good wine, nice talk and tasty Chinese food!
Question 2: What is the most unique and qualitative part of your products, different from competitors ?
All of our wines proceed from family wineries with own vineyards, several generations of each family dedicating to the vine growing and wine-making. We focus on long-term relationship with our distributors, respecting the great work they do to promote our wines.
Question 3: When did you start to export your brand worldwide, and what is your development plan for the next years ?
Before the union most of our wineries sold the wines on local national market and in some European countries.The project as a union between the wineries came to life in 2013 and really boosted the export and opened new markets, letting our brands to go out from Europe.It is better to make a common effort to open a new market, as we can offer a wider range of wines, therefore we can find more distributors on one market.For the next years we will continue working, even it is harder now because of COVID-19, but we adapt and participate in many on-line events and give marketing support to our distributors to participate in local events, as we can not travel ourselves.
We think that CHINA AWARDS is a good marketing tool to promote our wines, but really we never expected such a success!!We were happy to receive 3 Gold Medals and 2 Silver Medals: CONTIGO Monastrell 2018 – DO BULLAS, MARQUES SOLANO Tempranillo VdT 2018 and ANDIBLITE Sauvignon Blanc 2019 received Gold Medals.ANDIBLITE Tempranillo 2017 and PAJARILLOS Crianza 2017 received Silver Medals.
ANDIBLITE it is a limited edition of a quality wine we specially prepare for our distributor in Xiamen and we so happy that these wines got an official recognition. MARQUES SOLANO Tempranillo VdT as well is a limited edition from the old vines that we carefully prepare each harvest for our distributor in Guangzhou.And hopefully we will find a new distributor for CONTIGO Monastrell old vines and Pajarillos Crianza DO LA MANCHA after these article, who knows!
For more information about Viñalesa Wine Group please CLICK HERE:
