Data from the automakers showed that luxury carmakers posted strong sales figures in September. Many of the brands have achieved high increase for the year-to-date sales figures despite the overall decline in the country’s auto market.
While the China Association of Automobile Manufacturers has nyet to release data, the relatively good performance of luxury car manufacturers can be associated with the coming of peak season of sales, upgrades and replacements of vehicles.
Lexus, Toyota’s luxury vehicle division performed well delivering close to 18,000 vehicles in September, up by a noteworthy 10.2% year on year. The Lexus brand is marketed in more than 70 countries and territories worldwide. It has become Japan’s largest-selling premium cars, ranking one of the 10 largest Japanese global brands in market value.
Lexus sold a total of 144,590 vehicles, up 22.8 percent compared with the same period last year.
Mercedes-Benz, German global automobile marque and a division of Daimler AG, on the other hand announced that along with the models delivered by its Smart brand, it sold more than half a million units in the first three quarters of 2019, scoring a 4% increase year on year.
In 2018, Mercedes-Benz was the biggest selling premium vehicle brand in the world, having sold 2.31 million passenger cars.
Meanwhile, Jaguar Land Rover, British multinational automotive company and a subsidiary of Indian automotive company Tata Motors announced that it achieved a 24% increase in the third quarter of this year compared with last year. Car sales in China rose to 18% in September.
The principal activity of Jaguar Land Rover Limited is the design, development, manufacture and sale of vehicles bearing the Jaguar and Land Rover marques.
The company said rising sales were driven by efforts in working with car dealers and the introduction of new products into the market.
Zhang Xiaofeng, an independent market analyst, recognizes that the rise in the luxury car market sales in September can be well attributed to the coming ‘golden season’. Although given the good figures for the past month’s sales performance, companies should still remain cautious for the rest of the year because on a general note, the general market is not that good.